Consumer Decision Making

Unlike every other airline, Boeing chooses to expand its company and limits by broadening their spectrum into developing products that are far better than the leading companies.

Consumers who use Boeing's products are mainly aimed towards the commercial airlines and their customers. Consumers use Boeing aircrafts for a faster way of travel compared to other transportations like trains, boats, buses and cars. Traveling by airplanes is more convenient and relaxed as opposed to driving because then you don't need to worry about gas, tolls, traffic and making pit stops delaying your travel time.

You can't narrow down to what type of consumers use planes for because thousands of people use them daily. Although, I could tell you that there are increases in air travel during vacations; like winter, spring and of course summer vacation.